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Contact Information
SMPS Nebraska
P.O. Box 390093
Omaha, NE 68139-0093
PAYMENT POLICY
Your registration will cover attendance at the event at the location noted for that event. Please be sure to check in at the registration desk at the event. Check/Cash registrations must pay at the event. Workshop programs require check/cash registration payments prior to the event. Checks can be mailed to SMPS Nebraska, PO Box 390093, Omaha, NE 68139-0093. When mailing check please include registration confirmation.
Please note the refund policy below. No-shows will receive an invoice after the event. All invoices for no-shows or non-payment at the time of the event will include a $10 invoicing fee and will be due upon receipt.
REFUND POLICY
All sales are final. No refunds unless requested 3 business days prior to an event in writing or by email. Refunds for workshops require notice 5 business days prior to the event in writing or by email. There is a 15% cancellation fee for all refunds. Credits may be issued to be used for future event registrations in lieu of refund.
Meeting/Event Information
Using LinkedIn to Research Your Clients, Competition & Reputation
February 25, 2026
11:30 AM - 1:00 PM
Legends Patio Grill & Bar - 72nd & Pacific
6920 Pacific St, Unit 100
Omaha, NE 68106
LinkedIn isn’t just a place to post jobs and project updates. It’s also a powerful research tool available to A/E/C marketers and business developers today.
Join Chandra Spangler, founder of Bright Meadows Marketing, for a practical session on using LinkedIn strategically to inform your pursuit planning, strengthen relationships, and sharpen your firm’s competitive edge.
You’ll learn how to:
- Understand how decision-makers use the platform and why your firm’s presence impacts shortlisting and selection.
- Research your clients by identifying key stakeholders, interpreting their content, and uncovering insight into upcoming priorities or pain points.
- Analyze competitor activity, spot content gaps, and refine your firm’s positioning.
- Assess how your leaders and firm appear online, and ensure your “digital first impression” aligns with your brand.
- Turn your findings into actionable BD strategies, proposal customizations, and conversation starters.
Whether you’re a marketer, seller-doer, or principal, this session will help you use LinkedIn with greater intention by transforming casual scrolling into informed strategy.
About the Speaker
Chandra Spangler | Bright Meadows Marketing, LLC
Chandra Spangler is the founder of Bright Meadows Marketing, a social media management and consulting firm that helps businesses and professional organizations align their online presence with real business goals. Based in Omaha, she develops strategies, content, and coaching programs that turn technical expertise into clear, engaging stories that connect with clients and communities.
With experience supporting general contractors and industry associations, Chandra brings a practical, relationship-driven approach to the social media landscape -- helping brands build credibility, consistency, and connection online.
Tickets
$35.00 Members
$50.00 Non-members
